Social Media Internship at Ogilvy

Time flies!

Last Saturday I started my very last courses ("Introduction to Business Intelligence", despite the fancy name and its usefulness, it's amazingly boring and takes place on the week-end -_-; ), in a few weeks my student career will finally be over after 17 years spent sat down watching, listening various teachers and especially having some really really great fun (If you knew all the things we did...).

What about after ? I had some concerns about what can I possibly do after my Msc. Indeed, I'm quite "demanding" about job stuff and my worst fear is having to work in large companies for some highly boring position just because I'll soon have to start paying my student loan (HKU wasn't free...). Hopefully is likely not going to happen as I already found EXACTLY something that fits ALL wishes on my wish list :

1) Startup
2) Tech
3) Internet
4) Mobile
5) Asia

A friend is starting its own start-up and I'll be the first guy in, I'll take care of all the business/marketing side (+ anything else I can do, I'm open!), but I still cannot disclose any further piece of information now ;-) Time flies ? Yes it does, it's been already two months I'm working with the Olgilvy 360's task force (Tim Ho & Thomas Crampton) and we are already assigned to find the lucky people who will replace us !

Let's start by the "official" fact (took from Thomas Crampton blog), then I'll make some personal comments.

In my role as Asia-Pacific Director of 360 Digital Influence at Ogilvy Public Relations Worldwide, I work with a team stretching across 24 cities in 15 Asian territories. Our already strong team aims to be the undisputed leader for social media understanding, strategy and execution in Asia-Pacific.

For my role in this, I have crushing need for an intern.

Are you the right person? If yes, you are:

1- Passionate about social media

You love it, live it and would crawl across broken glass to spend all day working learning about Social Media across Asia.

Required: You must be an active blogger, Twitterer and have accounts on more than one social network.

Bonus points for:
- Blog Googlerank of 2 or higher
- Connections to more than 100 people on any single social network
- More than 150 Twitter followers
- A view on which short URL service is best and why
- A YouTube channel or similar vlogging account

2- Passionate about Asia
If you do not speak an Asian language in addition to English, you must have traveled through the region and read extensively about its cultures.
 
Internship Placement
Ogilvy Public Relations Worldwide – Asia Pacific Region 
If you are self¬ motivated person who is interested in Public Relations and always eager to acquire actual work experience, here is a chance for you!

About Ogilvy PR in Asia¬ Pacific Region: 
Ogilvy Public Relations Worldwide (Ogilvy PR) is an international communications agency and part of the WPP group. Our proven ability to design and deliver successful campaigns, find creative solutions to challenging communications assignments and exceed client expectations has earned us a reputation as a valued partner and industry leader.

Ogilvy PR is Asia’s most influential public relations network ¬more than twice the size of our nearest rival ¬with some 24 offices in 15 countries and employing more than 1,000 people.

About the Job -

This role is ngs/en.js?1248153754" type="text/javascript"> wide ranging and will never be dull. It will include: 

Researching:

- You are responsible for conducting research across almost any given topic.

- Other than just collecting information from the Internet and interviews, you will be required to organize the information, analyze the data, and often write up a full report.

- This task will enable you to gain well-¬rounded techniques in conducting both qualitative and quantitative research.

Media Monitoring:
-    Working as part of the regional network responsible for media coverage reporting, you will be in charge of client media monitoring. ¬
-    Here you will be primarily in charge of sourcing and developing summaries of client news clippings. 
-    ¬The task helps develop and train your ability to judge and determine the significance of coverage published by journalists about your clients.

PR Campaign Support
-    Observing the process of strategic planning you will be required to support the team on any number of tasks from sourcing case studies and credentials for new business pitches to researching topics when working on a project and formulating a PR strategy. 
-    Directly involved in brainstorms you will help generate and create ideas together with the team for PR campaign development. 
-    Some materials development / presentations formatting may also be required. 
-    This task enables you to familiarize yourself with the actual process of PR campaign strategy and planning.
 
PR Event:
-    You will involved in the pre and post event production, set-up and follow up. 
-    Some support in dealing with the media and ongoing relations will be required.  
-    The task provides you with hands on experience when executing tactical activities as part of your overall PR campaign.

Administration Support: 
-    Occasional travel arrangements, bookings and co ordination support.
-    Team financial tasks such as staff expenses, reports and tracking.
-    General in-¬house support across various disciplines such as trainings, meetings for presentation and on-going follow-up.

General: 
You are also required to have: 
- good problem solving skills/good communication and interpersonal skills/ ¬excellent English proficiency/ great enthusiasm for learning/ a responsible and conscientious personality/ ¬a high level of adaptability (in an agency things are changing all the time)

Hours: 
The position will be offered on either a full¬time or part¬ time basis subject to work load. For the full¬time role, you are required to work at least 7.5 hours each day (9am to 5.30pm – with one hour for lunch). For the part¬ time role, you will be required to work at least two days a week which can be flexible, subject to University timetable availability.

Visa: 
Sponsorship is not offered for this position and it is anticipated that the person will already have a work permit for Hong Kong.

The passion for Social Medias is indeed a "sine qua non" condition if you want to join us, I'll even say that you need an extended knowledge on the topic or else you will be soon overloaded. The requirement about blogs, followers on Twitter and Facebook may seem exaggerated, but it's the assurance for us to be sure that you know what we are talking about.

You will work with the "regional team" we are therefore focused the Asia-Pacific market. It's really important to already have an extended knowledge on the region (which countries, which cultures, which politics, what are the links between all of them...etc), we just don't want these kinds of people who think that Taiwan is a country at the north of Malaysia and that Brunei is a small village in Provence.

The work atmosphere is just great, the Hong Kong office is located in the middle of the city (Central) with a very large, clear offices with all the facilities to make you feel comfortable (and the view is AMAZING...that just my point of view)

Even though we still have to work for about a month, the positions are actually already available. To work with Thomas Crampton implies to learn and integrate his (and Ogilvy's) way of working with some special tools (Radian 6, Powerpoint, iMovie '09...etc), some training (by all of us) will be necessary to make a smooth transition.

We actually need two people to replace Tim Ho and me. We (very) basically work that way :

- Thomas gives all the information he needs and requirements

- I crawl all the sources I have (Internet, Reports...etc) and I turn raw data into a more usable form

- Tim transforms all these data into visual reports (He's a PPT killer)

Of course this is just a snapshot and we often give a hand to help each other. If you think you are the right person, please email me at jf.amadei(at)gmail.com, Tim tim(at)tim-ho.com or Tom thomas(at)crampton.com
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如果大陸現在恢復繁體,禁止使用簡體字,你有何反應? 從天涯社區

這是一點點老可是評論仍然很有意思 via 天涯社區

中國應該推動世界漢文字的統一,簡體漢字比繁體漢字要好學易記!

"China should promote the unity of the Chinese language, Simplified Chinese are easier to learn and remember than Traditional Chinese characters" (Totally wrong, only dumbs have problems with traditional set. The simplified is maybe faster to hand write (but who write nowadays?) but not faster to learn or remember at all. Because of the decomposition, traditional set are (to me) even faster to learn)

繁體字好,那才是中國字,

"Traditional chars are the (only good one) chinese writing"

扯淡

"Nonsense" (死)

好漂亮的繁體字

"Traditional chars are beautiful" (True, Simplified are just ugly)

繁體字是藝術,簡體字是生活 

"Traditional chars are art, Simplified are (the real) life" (笨蛋...)

用電腦,打拼音 

"Use computers, type Pinyin" (Totally agree, this netizen means that nowadays with computer it doesn't matter which set do you learn as computers can switch from one to another instantaneously. If you follow this reasoning you understand why simplified are more and more useless)

 

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Tortue's Garage Vol. 6

It's been a while since I did not post anything to feed my Tortue's Garage posts. I first wanted to make a 100% Zouk (very nice music from French Caribean Islands) Garage, but I had very few time to think about who's gonna be in there. Therefore today I'm only proposing to you the two (very nice) following electronic sets :


Michelle Plays Ping Pong by Daisy Daisy (Remixed by Vicarious Bliss) : Nothing special to say about that song, the remixer is one the Ed Banger Record's genius (along with Justice, M. Oizo, Pedro Winter & Co) and it has one of these tempos that just make you wanna move eyes wide shut on the dance-floor.

Daisy Daisy - Michelle Plays Ping Pong (Vicarious Bliss Match Point Remix) by Vicarious Bliss  
(download)

The Cult of Romance by Fenech-Soller (Remixed by Alan Braxe) : Once again, when you have one of the best music maker/remixer at the commands, you get this totally captivating piece of music where all the experience of the artist simply emerges.

The Cult Of Romance (Alan Braxe Remix) by Fenech - Soler  
(download)

If you are interested, I suggest to read and listen the past Tortue's Garage posts :






I remind you that all the music I post here are not intended to spoil the artists but rather to incitate people to buy the music I talk about.

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Justice and I

It was a very few days before I left France for good in 2007, I received an email (all written in CAPITAL) from a friend telling me that Justice is going to give a free live show...in the empty factory 50 meter from where we used to live. Quite a surprising news indeed, my hood (poetically called "Belle de Mai" (May's Beauty)) is located in one of the poorest part of northern Marseille and usually, only some unknown ragga or rap singers come to sing over there (it has changed a little bit since a really famous serial drama called "Plus Belle La vie" is being shot in that factory and that numerous successful technology startup set up their office in the area)).

 


The only thing required to attend the show was to have a Myspace account (which I didn't, even though I'm a music+ social stuff junkie, I don't like Myspace's user experience) and we spent the whole afternoon to create dozen and dozen new account for all our friends interested to attend a huge party, where they finally won't be bounced at the entry (if you are black or Arabic in France, bouncers aren't your best friends). The funny stuff here is that tons of regular Myspace users came from all the cities circa (Montpellier, Nice, Monaco, Lyon) but couldn't enter just because we were already ALL inside, hours before the show actually starts.

If you read my blog or my tweet you already know that I LOVE electronic music, you can guess how thrilled I was to be able to hear (and watch!) an almost two hours live performed by Justice. If you want to know how the atmosphere was, just check that video :




Another surprise, at the end of the show, Gaspard Augé and Xavier de Rosnay (Justice's member) simply came to see everyone to chat, drink, take pics and sign autograph. In June 2009, it was announced that Justice would be moving to WMG/Atlantic's newly relaunched Elektra Records label. They plans to release a new album in early 2010 and I'm really looking forward to listen to it!

             
Click here to download:
Justice_and_I.zip (359 KB)

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A 360° bird's-eye view of Marseille!

Those of you who saw my name easily guessed where I'm from (France, even though my family name is not French) but as you can't hear you can't guess from which city I'm. Indeed, just like you can easily recognize a person from Beijing (兒兒兒), Texas or New York (which is not far from from Beijing tone actually) you just need to hear me few second to know that I'm from Marseille..."It's damn' obvious" I have been told.

Yes Marseille, the sunny (300+ sunny days per year) southern French city, biggest mediterranean harbour, the door (ok, the gate) to Africa, home of the French Connection and the OM football team. It's a city I don't stop to criticize (dirty, dangerous, not convenient) but while remaining the only French city that I'm willing to live in.

About that, the official website propose since a few days a stunning (especially in full screen mode) 360° bird's-eye view of Marseille! Strongly suggest you to take a look at it, if you click on "Map" you will find different point of view (with my High School beside the Train station)

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Now we know why he screamed

EDIT : Sorry no credits, I don't know where this very funny draw comes from

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Stop, Watch & Listen Part. 2

They definitely found THE trick, if you want a bunch of people (from all ages) in front of your shop, just start some Michael Jackson's videos


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Inside Haking Wong Building

Since the Haking Wong building (HKU) elevators are out of service, I have to take the central stairs and I'm always impressed (I stay VERY close to the wall!!) by the depth...
 
It's one of the hardest picture I had to shot :P

Envoyé de mon iPhone

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No more ascetic by the way

I was so busy this week that I forgot to mention that my computer has been returned (repaired) this Monday, only three days (or one working day actually) after I brought it. When I first received the mail I was quite worried because I played bluff with them:

 

According to your colleague at the telephone, it's the TS2377 problem and he said that I don't have to pay for the repairs neither the inspection fees (680$!!!)


The truth is that I called no one, I've made my own inspection and eventually reached that conclusion, the "neither the inspection fees (680$!!!)" was just a small application of "nothing ventured, nothing gained". Finally, it turned out that I was right, it indeed was NVIDIA's fault and the LogicBoard has been replaced free of charge.

But I'm still amazed by the speed with which their fix the Mac, if you have any problems with your Apple product in HK I strongly suggest that you contact CASE (Official Apple Service Provider at Quarry Bay MTR Station).

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Hang Around The Office - Kodak ZI6 HD Mode Test

This is a short video shot few weeks ago around the Hong Kong Central area, where I work. It was the occasion to try the Kodak ZI6 "pocket" video recorder in HD (720P) mode (don't forget to watch it in full screen mode). 

It's the first time I try an HD camera, so far I think quality is fair enough.

EDIT : The quality in the embedded video seems to have been switched into SD mode, for the HD one you can go directly to this Facebook page


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